Apple Enforces App Compliance; eReaders Take Note

by Reads (2,472)

Apple has finally enforced its new rules regarding in-app purchases, with some notable eReader apps changing significantly over the weekend. 

An image of the old Kobo app for iPadThe Canadian eBook retailer, Kobo Inc, will no longer sell content directly to customers through its app for Apple devices. Though consumers will still be able to access and read Kobo-bought books from their library, those who want to purchase new digital books via their Apple devices will now have to visit Kobo’s website through the Safari browser. 

Another eReader outlet reacting to Apple’s regulations is Google Books, which was no longer available in the iTunes app store as of July 24. While there is still no official word from Google on why the app has been removed, it’s hard not to imagine Apple’s enforcement had something to do with the decision. Barnes & Noble also altered its Nook Kids app by removing the link to buy books from the Barnes & Noble bookstore. 

Newspapers have also modified apps to abide by Apple’s rules with the Wall Street Journal soon removing all purchasing options within its app. 

In February, Apple established new terms for companies wishing to sell digital content via its devices, forcing companies to make that content available for purchase through an app rather than a link within the existing app, thus giving Apple more control over business and profiting 30 percent from each sale. However, in June Apple dropped its requirement for any content sold outside the App Store to be made available inside the store at the same price or less, though the company did enforce a June 30 deadline for compliance. 

While various eReader outlets adjust to Apple’s decrees, one eBook giant in particular has yet to alter its app. It is unknown how Amazon will handle its Kindle app, but we will be paying close attention.

Source: WSJ




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