Flipboard, the popular news reader app, has gotten an update for its iOS edition, with new features for both consumers and professional publications which provide content for the app.
The biggest addition for consumers is a “personal magazine” feature that allows users to collect and save content discovered either via the app or online and save it into a magazine format that they can then share with friends via social networks. Users can create magazines spanning interests ranging from “My Dream Home” to “Everything to Do with Baseball,” to give just a couple of examples.
To save content to a magazine within the app, users just tap the “+'” key while reading a particular piece of content. When browsing the web, consumers can use an available bookmarklet called ‘Flip It” to store online content to the app and their personal magazines. Users can elect to make their personal magazines public or private. They can receive a notification when someone likes, comments, or subscribes to the magazine.
The update also improved the search feature.
The app now gives personalized recommendations around content users may want to view.
Features for Publishers
Publishers who work with Flipboard — such as Rolling Stone, USA Today, and Details — also received some updates. Publishing companies now have a way to share archived content and publish collections. They are given more options in terms of ways to package content.
Flipboard Version 2.0 is available for iPhone, iPod Touch and iPad devices running iOS 5.0 or later. It is optimized for iPhone 5. The company says that a similar update for Android is coming soon.