Rumor: Supply Chain Prices Microsoft Surface RT Below $400, Surface Pro at $500-$700

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Microsoft LogoShortly after Microsoft CEO Steve Ballmer made some passing remarks in an interview that may have hinted at the general price range of the company’s upcoming Surface tablet, DigiTimes is claiming to have obtained slightly more specific pricing information from inside sources.

The website claims that “related supply chain players” are estimating that the hardware behind the Windows RT version of the Surface tablet will cost roughly $300 to $400, putting its final price below $399. Meanwhile, the sources say that the cost of the x86 version of the Surface hardware will fall somewhere in the $400 to $500 range, with a final price somewhere around $500 to $700.

Part of what will be keeping the costs down — at least relatively speaking — is the fact that the devices will not need to pay the licensing fee for the operating system, since this is Microsoft’s own, first-party hardware.

While this does mesh with Ballmer’s comments about $300 to $800 pricing being the “sweet spot” for PC sales, it’s worth pointing out that, as usual, this is a report from the DigiTimes and should be taken with a grain of salt.

Source: DigiTimes



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