While products are being revealed and announced at MWC 2012, a Samsung official made a surprising statement yesterday admitting that the company is not performing well in the tablet market.
Hankil Yoon, Samsung’s product strategy executive, said that they were unable to replicate the company’s smartphone success in the tablet market. Yoon did add that Samsung expects that to change this year because of their upcoming products.
Samsung seems to be relying on the potential success of the Galaxy Note 10.1. Yoon expects Samsung to sell 10 million of the 5-inch Galaxy Note, and said that the 10.1-inch Galaxy Note will eventually replace the Galaxy Tab 10.1 in the market. Yoon also attributes the use of the “S Pen” to its potential success because it sets the Samsung tablets apart from its competitors.
That being said, Samsung will be facing some steep competition in the next few weeks from every side. The next generation iPad is expected to be released in the next few weeks and the Amazon Kindle continues to thrive in terms of the eReader/tablet market. To counter all of these moves, Samsung is looking to cover every tablet size by having tablets ranging from 5.3-inches to 10.1-inches.