While prices for tablets overall are dropping, this trend is even stronger among so-called “white box” tablets, which could soon be available for as little as $40.
In developed countries, a large majority of tablets are sold by well-known companies like Apple and Samsung. The situation is quite different in the developing world. In places like China and Latin America, most tablets sold are entry-level models made by companies that are relatively unknown.
There is intense competition among the makers of these products, and this is driving the prices down. These could reach as low as $40 in the second half of this year, according to a report from DigiTimes.
To get these low prices, these have featuresets that would likely be unaccepable in developed markets. For example, resistive touchscreens are commmon, rather than capacitive ones. This means the user must control the device with a stylus rather than finger touches.
A large percentage of these white-box tablets run Google Android because this operating system is available for free. And there are enough of them to have an effect on the world market for this type of computer — although Apple’s iPad makes up a majority of tablets sold among branded units, Android takes the lead when white box units are factored in.